Talking to reporters at a press conference, the book ‘Reel World’s author Anand Pandian remarked how the recent films in Tamil cinema are bringing a closeness among the audience and fans. There is a touch of masculinity in the movies. Manhood which has been revealed a lot in action movies are showing and telling people about how impt it is to be a man. There are also movies that aim at family ties. He talked about Subramaniapuram (2008) which was a movie which had new faces who could be related to anybody walking on the street.